Designed in Adobe INDESIGN.The brief was to design logo and lookbook for f/w 2022.
Villain is a menswear fashion company based in San Francisco. Villain clothes are targeted at sucessful men.
They are known for their simple stylish fashion and great-quality fabrics.
Concept: modern sharp design. Colour pallet limited to black ,white, and red - standing for style and elegance. Black and white colours emphasise style and elegance, while red is eye-catching.
Logo is  based on lthe etter V and I. It’s diagonal and reflects the dynamic nature of Villain. The typeface I’ve chosen for the procject is METROPOLIS, as it’s very modern, fresh and ready to make the  brand shine.